How employers can build benefits strategies for a changing workforce

Published 30,September 2025
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In this episode of WBN Global Voice, Pamela Abi Najem, Operations Manager at Associated Alliance, explores the challenges of designing employee benefits programmes for a workforce that spans multiple generations. With employees at different life stages often prioritising different benefits, Pamela discusses how organisations can strike the right balance between flexibility, relevance and value. Learn how thoughtful benefits strategies can address diverse workforce needs, improve employee engagement and help employers attract and retain talent across generations.

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